UNIM and Phison Electronics Form Strategic Partnership to Overcome Automotive Storage Bottlenecks
In May 2022, UNIM Innovation officially signed a strategic cooperation agreement with Phison Electronics Corp. A leading global provider of NAND flash controllers. The partnership focuses on the application of 2D NAND flash in the automotive electronics sector, and both parties will leverage their core technologies and R&D strengths to drive product development and expand into adjacent markets beyond automotive.
Enabling the Future of Intelligent, Connected Vehicles
The rapid advancement of vehicle electrification and intelligentization has significantly expanded the role of automotive electronics—from basic electronic ignition and T-BOX systems to complex Advanced Driver Assistance Systems (ADAS). According to public data, China's automotive electronics market reached over USD 100 billion in 2020, and is projected to approach USD 150 billion by 2025. This growth has fueled increasing demand for 2D NAND flash solutions.
With intelligent connected vehicles now a national strategic focus, both UNIM and Phison see huge long-term potential in the automotive electronics space. The market demands not only higher-capacity solutions, but also stricter requirements in reliability, endurance, and edge computing capability. To date, few domestic players have entered this segment, making this collaboration particularly meaningful.
A High-Performance Local Solution for Automotive NAND Storage
Founded in October 2021, Unim's core team possesses deep experience from international semiconductor giants and successful domestic innovation cases. UNIM focuses on advanced 2D NAND flash chip development, delivering products with low power consumption, high performance, and cost efficiency. The company has made significant breakthroughs in program/erase (P/E) cycle endurance, ensuring its products meet the strict standards of industrial and automotive-grade applications.
Phison, a publicly listed company in Taiwan, is a global leader in flash memory controller chips. Its product portfolio includes USB drives, SD cards, eMMC, UFS, SATA, PATA, and PCIe SSD controllers. Phison ships over 600 million controllers annually, with annual revenues exceeding USD 2 billion. As NAND flash rapidly expands into the automotive, industrial control, and enterprise storage markets, Phison continues to apply new technologies to embedded storage and SSD products, and actively seeks partnerships with leading NAND flash innovators.
Driving Breakthroughs Through Synergy
This strategic alliance between UNIM and Phison will maximize their complementary advantages—combining UNIM's cutting-edge NAND flash technology with Phison’s industry-leading controller expertise. Together, they aim to deliver superior embedded memory products tailored to the evolving demands of the automotive sector, accelerate industrial innovation, and support the next wave of automotive electronics transformation.
In May 2022, UNIM Innovation officially signed a strategic cooperation agreement with Phison Electronics Corp. A leading global provider of NAND flash controllers. The partnership focuses on the application of 2D NAND flash in the automotive electronics sector, and both parties will leverage their core technologies and R&D strengths to drive product development and expand into adjacent markets beyond automotive.
Enabling the Future of Intelligent, Connected Vehicles
The rapid advancement of vehicle electrification and intelligentization has significantly expanded the role of automotive electronics—from basic electronic ignition and T-BOX systems to complex Advanced Driver Assistance Systems (ADAS). According to public data, China's automotive electronics market reached over USD 100 billion in 2020, and is projected to approach USD 150 billion by 2025. This growth has fueled increasing demand for 2D NAND flash solutions.
With intelligent connected vehicles now a national strategic focus, both UNIM and Phison see huge long-term potential in the automotive electronics space. The market demands not only higher-capacity solutions, but also stricter requirements in reliability, endurance, and edge computing capability. To date, few domestic players have entered this segment, making this collaboration particularly meaningful.
A High-Performance Local Solution for Automotive NAND Storage
Founded in October 2021, Unim's core team possesses deep experience from international semiconductor giants and successful domestic innovation cases. UNIM focuses on advanced 2D NAND flash chip development, delivering products with low power consumption, high performance, and cost efficiency. The company has made significant breakthroughs in program/erase (P/E) cycle endurance, ensuring its products meet the strict standards of industrial and automotive-grade applications.
Phison, a publicly listed company in Taiwan, is a global leader in flash memory controller chips. Its product portfolio includes USB drives, SD cards, eMMC, UFS, SATA, PATA, and PCIe SSD controllers. Phison ships over 600 million controllers annually, with annual revenues exceeding USD 2 billion. As NAND flash rapidly expands into the automotive, industrial control, and enterprise storage markets, Phison continues to apply new technologies to embedded storage and SSD products, and actively seeks partnerships with leading NAND flash innovators.
Driving Breakthroughs Through Synergy
This strategic alliance between UNIM and Phison will maximize their complementary advantages—combining UNIM's cutting-edge NAND flash technology with Phison’s industry-leading controller expertise. Together, they aim to deliver superior embedded memory products tailored to the evolving demands of the automotive sector, accelerate industrial innovation, and support the next wave of automotive electronics transformation.
